what the hell is this meme ?

What the Hell is This Meme? Understanding the Viral Phenomenon

What the Hell is This Meme? Understanding the Viral Phenomenon


Have you ever come across a funny image or video on social media that seems to be everywhere? That’s probably a meme. Memes are a viral phenomenon that have taken over the internet in recent years. But what exactly is a meme and why do they become so popular? In this article, we’ll explore the origins, types, and meanings behind memes, as well as their impact on internet culture.

Origins of Memes

The term “meme” was first coined by Richard Dawkins in his 1976 book, The Selfish Gene. Dawkins defined a meme as a cultural unit that is transmitted from one person to another, much like a gene is transmitted from one organism to another. In the early days of the internet, memes were typically simple images or phrases that were shared on forums and message boards. However, with the rise of social media, memes have become more complex and widespread.

Types of Memes

There are many different types of memes, but some of the most popular include:

  • Image macros: These are images with text overlaid on top, often used to convey a humorous or sarcastic message.
  • Viral videos: These are videos that become popular through social sharing, often featuring funny or unusual content.
  • Reaction memes: These are images or videos that are used to express a particular emotion or reaction, often in response to something else.
  • Internet challenges: These are memes that involve a particular activity or task, often with a humorous or absurd twist.

Meaning Behind Memes

While memes are often associated with humor and entertainment, they can also have deeper meanings. Many memes are used to comment on current events or social issues, and can be a way for people to express their opinions in a creative and engaging way. For example, the “Distracted Boyfriend” meme, which features a man looking at another woman while his girlfriend looks on in disapproval, has been used to comment on everything from politics to workplace dynamics.

Impact of Memes on Internet Culture

Memes have had a significant impact on internet culture, shaping the way we communicate and share information online. They have become a form of social currency, with people using memes to signal their membership in a particular online community or to express their identity. Memes have also been used to spread misinformation and propaganda, highlighting the need for media literacy and critical thinking skills in the digital age.


So, what the hell is this meme? It’s a cultural phenomenon that has taken over the internet and become a part of our daily lives. Whether you love them or hate them, memes are here to stay. By understanding their origins, types, and meanings, we can better appreciate the role they play in shaping internet culture and the way we communicate online.

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